Briggs Brothers Distilling Pty Ltd ABN: 60 664 664 635 ('we', 'us', or 'our') for Folly's Vodka, and Folly's Gin Pty Ltd ABN: 35 679 518 319 for Folly's Gin, are committed to ensuring the privacy of personal information of individuals with whom we engage. This policy outlines our management of personal information collected, handled, and used for business activities.

We comply with the Australian Privacy Principles (APPs) within the Privacy Act 1988 (Cth) (Act). The APPs guide our handling of personal information and allow you to access and update your personal information or raise concerns regarding potential breaches.

The Act defines ‘personal information’ as any information or opinion about an identified individual, or an individual who is reasonably identifiable, whether the information or opinion is true or not and regardless of material form.

We may amend this policy occasionally as required. Updates will be available on our website, and we recommend checking periodically for any changes.

Collection of Personal Information

The personal information we collect depends on the nature of our interactions with you. We aim to limit information collection to what is essential for delivering our products and marketing efforts. Typical information collected includes name, address, phone number, email address, and data relevant to product offerings and customer relationship management.

Where possible, information is gathered directly from you through our forms or online tools. When collecting personal information, we will provide reasons for collection, disclose possible third-party sharing, clarify any repercussions if the information is not provided, and indicate any potential overseas disclosures.

We may also obtain personal information indirectly via third-party sources and will inform you promptly upon collection, including the purposes for which the data was gathered. Unnecessary or unauthorised third-party information will be destroyed or anonymised.

USE OF PERSONAL INFORMATION

We will use your personal information solely for the purposes it was collected and any related uses within reasonable expectations. For new purposes, your consent will be obtained unless legally mandated otherwise.

Common uses of your personal information include:

• Fulfilling product requests, handling enquiries, or providing requested information;

• Contacting you for feedback or product impressions;

• Informing you about new products or promotional offers;

• Conducting market research or product demand monitoring, using de-identified data when possible;

• Enhancing service quality and personalising online interactions;

• Compiling visitor statistics for efficient website management;

• Any legal requirements.

We may also contact you directly for marketing purposes. You can opt out of these communications at any time without impacting other communications.

Disclosure of Personal Information

We do not generally disclose your personal information to third parties without your consent. Your information is used only for its intended purpose or closely related expectations. We may, however, disclose information to:

• Authorised agents, contractors, or subcontractors providing administrative or promotional services (e.g., mail processing, market research);

• Any related bodies corporate for our business entities.

We will notify you and seek consent before any other disclosures unless legally required otherwise. Where necessary, personal information may be disclosed to overseas entities, and we will take appropriate measures to ensure compliance with the APPs.

Anonymity and Pseudonymity

You may choose to remain anonymous or use a pseudonym. However, doing so may limit our ability to provide certain products or services.

Security of Personal Information

We ensure secure storage of personal information to prevent unauthorised access, misuse, or loss. Information is retained only as long as required for business or legal purposes and will then be safely destroyed or permanently anonymised.

Access and Correction of Personal Information

We strive to maintain accurate and current personal information. You may request access, corrections, or lodge complaints regarding our handling of your information. Requests or complaints should be made in writing to our Privacy Officer. We will verify identity before processing requests and may decline access in specific legally allowed situations.

Please notify us if your information needs updating. If corrections are disputed, we will attempt to annotate the information as potentially inaccurate.

Website Data Collection

Personal information is collected via our website only if you voluntarily provide it (e.g., through forms or enquiries). Additionally, we may use tracking tools (e.g., cookies) to improve site usability and assess website performance.

Social Networking Sites

We may use social media channels to connect with the public about our products. Any personal information collected from these channels is used for communication purposes only, and we recommend reviewing the privacy policies of these platforms.

Changes to the Privacy Policy

We reserve the right to modify this Privacy Policy at any time by posting updated terms on our website.